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SAN JOSE, Calif. – Feb. 23, 2010 – Cisco today announced the findings of a retail banking study that suggests banks have an opportunity to increase revenues up to 10 percent by embracing Generation Y consumers. Conducted by the Cisco Internet Business Solutions Group (IBSG), Cisco’s global consultancy, the study surveyed 1,055 U.S. consumers to better understand their financial priorities, service expectations from banks, video adoption, and interaction preferences. The study’s results are wide-reaching, revealing that Gen Y consumers trust their banks and, despite recent financial setbacks, are seeking their help in making important financial decisions.
A great article talking about the research on retail banking and how it needs to keep up to date with customer communication requirements, continue innovating the way they interact with their customers. Indeed on that topic where is my HSBC iPhone application? NatWest have one, as more and more data goes online and becomes multi-streamed, banking over the phone, online and in person, being told its not in a specific format can seem alien and olden days. How we manage the security and compliance issues with the ever expanding possibilities brought by faster connectivity and improved technologies will always be a challenge.
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