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There’s an interesting article in the Guardian talking about Internet providers reducing the carbon footprint of their data centers and it’s right. ISP’s can attack this in several ways, both in terms of the data center air flow and power, as well as looking at the hardware and software configuration of their systems. Whether it’s looking at cheaper commodity servers/desktops, energy efficient processors or larger high volume systems will depend on your application/service adaptability to that platform.

We need though to manage this wealth of information, of service and functionality with the old issue of revenue, with free email, free facebook and youtube, there is only so much investment that can be economically invested to deliver ‘Green’ data centers, we can look at virtualization also, but there again are limits to what can be delivered as the cost of power increases and as we need to declare the carbon footprint of our IT or business.

With this in mind does this mean a change of the ‘free’ services online or the need for new technologies, new best practice and new ways of doing things? In essence, are we not approaching the need for the next generation:

• Application – which is compartmentalized and can run on anything?
• Infrastructure – which is adaptable and scales in line with your constraints – power/heat/application?
• Data Center – which can change air flow and power in line with application or business requirements?

In essence, do we not need to further examine and see IT the end product as a service, and start moving it around the data center, the enterprise, the world so to speak in line with economic, environmental or legislative requirements? HP can give me the best data center in terms of cost and power, fine we’ll move there until the next provider can do the same or give me a better deal?

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