April 2009 15

Your IT is your business

Trading Markets

Apr 10, 2009 (Datamonitor via COMTEX) — IBM | Quote | Chart | News | PowerRating — IBM has signed a five-year agreement with Sainsbury’s, to transform the retailer’s supply chain network. IBM will help Sainsbury’s to enhance its customer experience by implementing new systems which aim to heighten stock availability for customers.

I remember a while ago hearing a discussion on the radio regarding one of the supermarkets having real issues because their IT couldn’t integrate properly with their logistics, put simply, they couldn’t get the deliveries in time – making the customer think they never had any stock. Remember as a supermarket, your stock is your business – if you don’t have stock, you don’t have revenue.

Hopefully the two will do well from the agreement, well done to IBM in being awarded the deal.

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