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Worldwide Survey of VMware Customers Finds Cost Savings and Business Continuity as Top Priorities

42% of Customers Worldwide Adopting Virtualization as Default Build for Datacenter – from 25% in 2007; Customers Also Cite Manageability and Intent to Increase Number of Virtualized Business-critical Applications as Key Driver of Virtualization

CANNES, France, February 25, 2009 — Today at VMworld Europe 2009, VMware, Inc. (NYSE: VMW), the global leader in virtualization solutions from the desktop to the datacenter, announced the results of its annual worldwide customer survey1 that found that business continuity has risen in importance to be the most common reason why its customers deployed the industry-leading VMware platform, surpassing server consolidation, which yields substantial capital and operational cost savings.   In addition, more customers are choosing to run their business-critical applications in virtual machines.

“Customers tell us they need to do more with less, and these survey results make it clear that they count on us to make that possible,” said Raghu Raghuram, vice president, server business unit, VMware.  “Business continuity is a perfect example.  High availability and disaster recovery were prohibitively expensive for many organizations when the only solution was a massive hardware investment.  With VMware’s ability to pool resources, reduce hardware spend, and automate essential management tasks, business continuity is within reach for many organizations.”

Customers that rely on VMware products often achieve dramatic cost savings by reducing power consumption, hardware procurement, cabling, datacenter floor space, and the manpower required for systems management.  VMware’s innovative technology allows customers to realize these benefits while helping to ensure superior application performance.

A great article, we see many people refer to the direct cost savings, for example the savings in power, in rack space or support cost. Let us not forget to highlight those hard to quantify benefits, that in a physical world it might take me weeks to deploy a server, that my application needs to wait days for that memory upgrade. With a virtual world we achieve numerous objectives:

1. Commoditize the server – you think there is an issue with your windows server – not a problem, we can re-deploy in hours, minutes. You want more memory, again, not a problem, we can do that in minutes.
2. More effective rollback/snapshots of the server for deployments or system upgrades
3. More fluid type on demand infrastructure, the ability to scale up or down the infrastructure around your business, cost or environmental needs – “it’s dev, they only need 2cpus”
4. A move from server provisioning to service provisioning – tell us what you need to do business and we’ll do the rest – switch from asset based business, to a on demand business

My favourite example of this is the one I had recently in the educational/training sector, where a school could replicate their infrastructure and re-brand it to get more revenue, something in the physical world that could not be realized without more servers, switches and infrastructure.

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