January 2009 19

Cisco continues to innovate

The New York Times

SAN JOSE, Calif. — Within the next few months, Cisco Systems, the largest maker of networking equipment, plans to release a product that threatens to shake up the technology industry and put the company on a collision course with traditional partners like Hewlett-Packard and I.B.M.

The product — a server computer equipped with sophisticated virtualization software — is a bold but risky move by Cisco into an unfamiliar, intensely competitive market that typically produces far lower profits than Cisco makes from network gear. But it reflects the company’s ambition to grow beyond its roots as the so-called plumber of the Internet to offer everything from instant messaging software to digital stereos.

I’ve been hearing about this for some time and look forward to it. The more innovation, the more empowerment and competition we have in the market place, the more choice for the end user community and most importantly that I as the end user can choose the right combination of products to achieve my business goals. Anything Cisco can do to simplify and empower virtualization as a concept has to be a good thing, and it will be exciting to see what announcements are made this year?




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